Networking: Marketing Marmite - Are You A Lover or A Hater?
Networking is a great way for business owners to grow their connections, but it has become the Marmite of marketing. Here are my top tips...
Customers: What They Want, What They Really, Really Want!
So, you think you know your customer, but do you know what they want, what they really, really want? It doesn’t matter what sector you’re...
Content is not king. Communication is.
Almost two decades ago, Bill Gates professed “CONTENT IS KING”! Everyone no matter age, gender, religion or experience is creating it....
